Podcast: Digital wave in water treatment

Piotr Siwek
Digital Marketing Director EMEA, Factory Automation,
Mitsubishi Electric Europe B.V.

Piotr has more than 12 years of experience working at Mitsubishi Electric. His adventure with industrial automation began in Nagoya, at the company's largest factory in Japan. Coordinated global technical and marketing support for local sales offices. Gained invaluable knowledge of industrial manufacturing in Japan and around the world.

Piotr later moved to Mitsubishi Electric’s Polish branch, where he worked on the development of the industrial automation business in central Eastern Europe. He then joined the EMEA Factory Automation headquarter in Germany, where he was responsible for the regional product marketing department.He is currently helping set up the newly established EMEA Digital Marketing department, whose ambitious plan is to take the organisation to a whole new level.

Alexandra Ervenich
Director Water Industry
Factory Automation EMEA

​Alexandra was born in Duisburg and gave her professional work an international orientation early on when she studied for a master's degree in Romance languages and contemporary Japanese studies at the University of Trier. Numerous research stays in Spain, France, Mexico and Japan supported this.

Since 1994, Alexandra Ervenich has worked successfully for Mitsubishi Electric in various functions and positions, including 11 years in product marketing for power semiconductors in the company's Semiconductor Division. Since 2011 she has been responsible for the acquisition and support of strategic major customers and projects for automation solutions in the water industry in the Factory Automation Division of Mitsubishi Electric Europe B.V. in Ratingen, Germany. This task takes her to all countries in the EMEA economic area for which constant exchange with people and cultures is an essential basis.

Since Mitsubishi Electric joined the German Water Partnership (GWP) in 2011, Alexandra has been actively involved in the association with a particular focus on the Arab world and North Africa. She furthermore serves as a voluntary board member of GWP and was appointed to the executive board in December 2023.